t0xicturtl3

A side project of mine was to brand my own Instagram and YouTube under this handle. I based the text logo on popular alternative styles form the 2000’s internet culture for a fun, punk, and eye-catching design. The heart logo was a bit of a throwback to my own early work, where I used to draw a similar mark on my photos as a sort of artist signature. The remainder of the brand style has influence from manga, glitch style, and outdoorsy witch aesthetics, which work to combine all of my favorite looks in a playful, unified brand that represents me as a whole.

DATE: May 30, 2023